|
One of the fastest growing segments of the plastic card
industry is loyalty cards that add value to membership. They
entitle card holders to special privileges, discounts or
incentives, all designed to retain current customers and
attract new ones. The most popular product in loyalty card
marketing today is the ID Card / Key fob Matrix. This is a one
piece, laminated Teslin unit. It consists of a standard
magnetic stripe and/ or barcoded card, one to three key tags
and a removable paper control label. They are all identically
encoded and perforated to punch out cleanly and quickly.
|
