Technology Options

Our technology options provide you with the solutions to add value to your gift card or can help your customers track information about their consumers.

Barcode

Barcode 300x300

A machine-readable code in the form of numbers and a pattern of parallel lines of varying widths, printed on and identifying a product

Is a precise combination of lines and spaces that represents the desired information to a computer system.  This allows a person or product to be identified in a financial, membership, or access control system quickly and easily.

  • Low cost
  • Wide variety of symbologies available
  • Suitable for a wide variety of card products
  • Uses can include:
    • Retail Stores
    • Restaurants
    • Car Dealerships
    • Online Stores
    • Day Spa's

Magnetic Stripe

Magnetic Stripe

Made up of tiny iron-based magnetic particles in a plastic-like film. Each particle is really a very tiny bar magnet about 20 millionths of an inch long.

Is a commonly used storage medium placed on a plastic card that allows a person to be identified or provide credentials in a financial, membership, or access control system.  The magnetic stripe can store more information than a bar code and transfer that information quickly to a computer system through a swipe or insertion reader.

  • Low cost
  • Able to store more information than a barcode
  • Suitable for a wide variety of card products
  • Uses can include:
    • Retail Stores
    • Wineries
    • Restaurants

Numbering

Numbering 300x300

Sequential / Consecutive or Random - the choice is yours

A visual tracking system used within the gift & loyalty industry to manage cardholders by using consecutive and/or random numbers.

  • Low cost
  • Wide variety of fonts and sizes available
  • Suitable for a wide variety of card products
  • Uses can include:
    • Retail Stores
    • Restaurants
    • Car Dealerships
    • Online Stores
    • Day Spa's

Variable Data

Variable Data Ski Pass 300x300

Personalize each card

Identifies the card holder and can include items such as customer name, account number, PIN, employee #, and barcodes.

  • Low cost
  • Wide variety of fonts, sizes, and colors available
  • Suitable for a wide variety of card products
  • Uses can include:
    • Retail Stores
    • Restaurants
    • Car Dealerships
    • Online Stores
    • Day Spa's
    • Health Clubs